We write heart-connecting copy for your nonprofit organization
Service Description |
Estimated Investment |
| Fundraising Letter
A nonprofit appeal outlining an organization’s needs and requesting donors’ help to fill them – most effectively, an appeal from one person to another. |
$1,500 – $5,000+ |
| Direct Mail Package, lead generation
A marketing campaign which identifies and enlists your most valuable prospects. It targets high-value potential donors and creates the most effective lead bank.
|
$2,000 – $3,500+ |
| Fundraising Package – house file
An appeal to donors listed on an organization’s in-house donor list. These lists include the names and addresses of active and recently lapsed donors and members of the organization.
|
$2,000 – $5,000+ |
| Fundraising Package – acquisition
Generally 2-4 pages of copy making a general appeal for help for a specific campaign. The fundraising project often includes reply copy, a lift note and acknowledgement copy. The request may ask for monetary donations and/or the donation of goods or collateral of some form, such as donated vehicles, clothes or food.
|
$2,000 – $5,000+ |
| Renewal Series
A reminder letter sent to members of a nonprofit organization asking them to renew their membership by paying annual dues or to renew or increase their annual giving.
|
$1,500 – $2,500/letter |
| Blanket Renewal Insert
A renewal request sent to all donors. An appeal insert asking for another donation to renew their commitment to the charity.
|
$2,500 -$3,500 |
| Self-mailer
A mailing without an outside carrier, such as snap-apart forms. |
$750 – $2,500 |
| Postcard or Double Postcard
A short appeal on a postcard or a double postcard which consists of two attached cards, one of which is designed to be detached by the recipient and returned as a single card.
|
$750 – $1,500 |
| Brochure
A small book, pamphlet or condensed magazine containing photos, graphics and information about the nonprofit organization. Appeal requests can be included.
|
$750 – $1,500/page |
| Newsletter
Information piece to educate donors about the organization’s mission and work. The newsletter helps to form a heart-connection with the donor and those who benefit from their contributions.
|
$600 – $1,500/page |
| Email, short copy
A short email designed to move donors to a landing page. The on-line equivalent of a 1 to 2-page donor acquisition or special campaign letter.
|
$250 – $2,000 |
| Press Release (1-2 pages)
An official statement from an organization containing current information about a particular matter of interest to the public, donors, potential donors and volunteers.
|
$500 – $1,000 |
| Email, long copy
A long email designed to move donors to a landing page. The on-line equivalent of a 3 to 4-page donor acquisition or special campaign letter.
|
$750 – $3,500 |
| Email Autoresponder
An autoresponder is a computer program that automatically answers an email sent to it. |
$150 – $1,000/email |
| E-zine ad
E-zine advertising places an ad in the paid advertising sections of online newsletters or e-zine publications.
|
$250 – $1,000 |
| Landing Page
The section of a website accessed by clicking a hyperlink on another web page. It also can be the website’s home page.
|
$950 – $3,000 |
| Website – home page
The introduction page of a website. The table of contents is usually found on this page. Its content is critical to converting the donor to the organization’s mission.
|
$1,500- $3,500 |
| Website – other pages
Pages covering the nonprofit’s mission, contact and donation information, news updates, programs, services, blogs, FAQ, donor profiles, volunteer opportunities, nonprofit stores and training and certification courses.
|
$750 – $1,250/page |
| Blog Copy
Copywriting for a nonprofit web page that is written in an informal, conversational style. |
$.40 per word |
| Copy Critique
A copy critique is a thorough analysis of any copy material. It is a detailed, written review of the strength and weaknesses of the copy. It tells what moves your mission forward and what does not. It shows you what needs to be changed and how to change and strengthen the message. The copy critique is a marketing strategy review covering copy, design and the converting power of the message. It is not a rewrite, but a blueprint for revision.
|
$400 – $1,200 |
TERMS
A signed agreement (provided by Nonprofit Copy Solutions) is required for all jobs. Copywriting fees are payable 50% in advance, balance due upon delivery. Copy critique fees are payable in full, in advance. All revisions must be assigned within 30 days of receipt of copy. Two rewrites are made free of charge unless the revision is based on a change in the assignment made after copy is submitted. Listed fees are guidelines only. Call today for a prompt price quotation on your specific assignment.
NOTE: This fee schedule is current as of August 2017 and valid for 90 days from the date of receipt. Please call for a current fee schedule when ordering copy or consulting services.